COOKIE POLICY

Our organization – Internationaal Theater Amsterdam (further referred to as ITA), located at Marnixstraat 427 in Amsterdam – uses cookies.

Because we want to guarantee your privacy as well as improve the user-friendliness of our website (www.festivalbrandhaarden.nl), we think it’s important for you to know how and why we use cookies.

1. Who is responsible for the processing of your data

ITA is responsible for the processing of data as described in this cookie policy.

2. What are cookies

Our website uses cookies and similar tracking technologies such as pixels, tags, and scripts (collectively referred to as “cookies”) to enhance your browsing experience, analyze site traffic, and deliver personalized advertising. Cookies are small data files stored on your device when you visit our website.

 

By using cookies, we make sure that e.g.:

  • Surfing our website becomes easier and more enjoyable.
  • You don’t have to receive or fill in the same information every time you place an order on our websites.
  • We can offer you special features, such as the shopping cart.
  • We can measure how our websites are used and what we can improve about them.
  • We can show you advertisements and recommendations based on your interests.

 

Cookies are not dangerous. They are not computer programmes and can’t be used to spread computer viruses or obtain private data or passwords from your computer.

3. Types of cookies we use

  • Strictly Necessary Cookies
    • Required for the website to function and enable core features such as security and payment processing.
    • Examples: Session cookies, consent-management cookies.
  • Performance & Analytics Cookies
    • Help us understand how visitors use our site, measure traffic sources, and improve performance.
    • Examples: Google Analytics.
  • Advertising & Social Media Cookies
    • Used to deliver relevant advertisements and measure campaign effectiveness. These may also link with your social-media accounts or other websites you visit.
    • Examples: Cookies on Meta (Facebook & Instagram), YouTube, Twitter, Partner theater pixel.
  • Preference Cookies
    • Remember your choices such as language or region to personalize your experience.
    • Examples: Localization cookies.

Some cookies and pixels on our site are provided by third parties, including:

  • Google Analytics (Google LLC) – helps us analyze website traffic and usage patterns. Google Privacy Policy.
    ITA uses Google Analytics in a privacy-friendly manner, following the guidelines of the Dutch Data Protection Authority (Autoriteit Persoonsgegevens). This means that IP addresses are anonymized, data sharing with Google is disabled, and the data are processed only for analytical purposes.
  • Meta Pixel (Meta Platforms Ireland Ltd.) – enables us to measure the effectiveness of our advertising campaigns and deliver relevant ads on Facebook and Instagram. Meta Privacy Policy
  • Cookies for YouTube, Twitter, Facebook, and Instagram.
  • Ad scripts for Facebook, Google Ads, Twitter, and Instagram.
  • Partner Theater Pixels and/or cookies – may be placed by theater partners with whom we collaborate for joint promotions or audience insights. These partners may receive anonymized or pseudonymized data about your interactions with our website, processed according to their own privacy policies.

We can use your surfing behaviour to make the most relevant offers. For more information about the privacy and cookie policy of these organizations, please visit Facebook, YouTube, Twitter or Instagram, or get in touch with us through info@ita.nl to acquire information about the theaters & theater companies with whom ITA collaborates and might share your data.

4. Consent and control

We only place non-essential cookies (such as analytics or advertising cookies) after obtaining your consent through our cookie banner. You can manage or withdraw your consent at any time by:

  • Adjusting your cookie settings via the banner or browser preferences, or
  • Contacting us at info@ita.nl for assistance.

If you disable certain cookies, parts of our website may not function properly.

5. Data retention

Cookies are stored for varying periods depending on their purpose:

  • Session cookies expire once you close your browser.
  • Persistent cookies may remain on your device for up to 24 months or until you delete them.

6. Lastly

We may update this Cookie Policy from time to time to reflect changes in technology, law, or our practices. Our cookie policy was last changed on November 7, 2025.

Afbeelding niet gevonden

Cookiestatement